Peer-Reviewed Journal Details

Mandatory Fields

Authors

Patterson, M; O'Malley, L

Year

2006

Month

November

Journal

Irish Marketing Review

Title

Brands, Consumers and Relationships: A Critical Review

Status

Published

Times Cited

()

Optional Fields

Search Keyword

Volume

18

Issue

*

Start Page

10

End Page

20

Abstract

Publisher Location

ISBN / ISSN

Edition

URL

DOI Link

Grant Details

Funding Body

Grant Details