Peer-Reviewed Journal Details

Mandatory Fields

Authors

O'Loughlin, D

Year

1999

Month

May

Journal

Irish Marketing Review

Title

A Study of the Degree of Branding Standardisation practised by Irish Food and Drink Companies

Status

Published

Times Cited

()

Optional Fields

Search Keyword

Volume

12

Issue

1

Start Page

46

End Page

54

Abstract

Publisher Location

ISBN / ISSN

Edition

URL

DOI Link

Grant Details

Funding Body

Grant Details