Peer-Reviewed Journal Details

Mandatory Fields

Authors

Patterson, M Evans, M; O'Malley, L

Year

1999

Month

Journal

Journal Of Database Marketing

Title

Direct Mail Attitudes: A UK Perspective

Status

Published

Times Cited

()

Optional Fields

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Volume

7

Issue

2

Start Page

157

End Page

172

Abstract

Publisher Location

ISBN / ISSN

Edition

URL

DOI Link

Grant Details

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Grant Details