Peer-Reviewed Journal Details

Mandatory Fields

Authors

O'Malley, L; Prothero, A

Year

2004

Month

Journal

Journal Of Business Research

Title

Beyond the Frills of Relationship Marketing

Status

Published

Times Cited

()

Optional Fields

Search Keyword

Volume

57

Issue

*

Start Page

1286

End Page

1294

Abstract

Publisher Location

ISBN / ISSN

Edition

URL

DOI Link

Grant Details

Funding Body

Grant Details