Conference Publication Details

Mandatory Fields

Authors

Patterson, M. and L. O Malley

Conference Title

Academy of Marketing Annual Conference, Marketing: Branding Business, Shaping Society

Title of Paper

Brands, Consumers and Relationships: A Review (CD-ROM)

Year

2005

Month

Status

Published

Peer Reviewed

Times Cited

()

Optional Fields

Search Keyword

Editors

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Start Page

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End Page

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Location

Start Date

05-JUL-05

End Date

08-JUL-05

Abstract

Funded By

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URL

DOI Link

Grant Details

Funding Body

Grant Details