Mandatory Fields

Authors

Patterson, M. and L. O'Malley

Conference Title

Academy of Marketing Annual Conference: Marketing - Branding Business, Shaping Society

Title of Paper

Brands, Consumers and Relationships: A Review

Year

2006

Month

Status

Published

Peer Reviewed

Times Cited

()

Optional Fields

Search Keyword

Editors

K. Ui Ghallachoir et al.

Start Page

CD ROM

End Page

Location

Start Date

05-JUL-06

End Date

08-JUL-06

Abstract

Funded By

University of Limerick

URL

DOI Link

Grant Details

Funding Body

Grant Details