Pratto, F,Cidam, A,Stewart, AL,Zeineddine, FB,Aranda, M,Aiello, A,Chryssochoou, X,Cichocka, A,Cohrs, JC,Durrheim, K,Eicher, V,Foels, R,Gorska, P,Lee, IC,Licata, L,Liu, JH,Li, L,Meyer, I,Morselli, D,Muldoon, O,Muluk, H,Papastamou, S,Petrovic, I,Petrovic, N,Prodromitis, G,Prati, F,Rubini, M,Saab, R,van Stekelenburg, J,Sweetman, J,Zheng, WW,Henkel, KE

2013

September

Social Psychological And Personality Science

Social Dominance in Context and in Individuals: Contextual Moderation of Robust Effects of Social Dominance Orientation in 15 Languages and 20 Countries

Published

()

social dominance orientation cross-cultural prejudice social attitudes ATTITUDES GENDER INEQUALITY IDENTITY ENGLISH VERSION

4

587

599

We tested the internal reliability and predictive validity of a new 4-item Short Social Dominance Orientation (SSDO) scale among adults in 20 countries, using 15 languages (N = 2,130). Low scores indicate preferring group inclusion and equality to dominance. As expected, cross-nationally, the lower people were on SSDO, the more they endorsed more women in leadership positions, protecting minorities, and aid to the poor. Multilevel moderation models showed that each effect was stronger in nations where a relevant kind of group power differentiation was more salient. Distributions of SSDO were positively skewed, despite use of an extended response scale; results show rejecting group hierarchy is normative. The short scale is effective. Challenges regarding translations, use of short scales, and intersections between individual and collective levels in social dominance theory are discussed.

10.1177/1948550612473663