Conference Publication Details

Mandatory Fields

Authors

O’Malley, L; Story, V

Conference Title

Academy of Marketing Annual Conference

Title of Paper

Marketing Leadership

Year

2011

Month

July

Status

Published

Peer Reviewed

1

Times Cited

()

Optional Fields

Search Keyword

Editors

Start Page

End Page

Location

Liverpool

Start Date

05-JUL-11

End Date

07-JUL-11

Abstract

Funded By

URL

DOI Link

Grant Details

Funding Body

Grant Details